Operations and Initiatives

Strategic Plan

  1. Vigorously attract non-members; aggressively market the ASQ Forum/Division Member type
    • Continue to leverage the Division website to deliver new products & services
    • Re-direct Discussion Board visitors from "old" Yahoo Groups (pilots) to the new STAT website Groups. [Bob > Jackie]
    • Create meta-tags (key words) that increase our hits on search engines [Mark > Jackie]
    • Pilot a narrated version of existing PowerPoint presentations. [Bob]
    • Add more "Free Stuff" on our website [Mark > Jackie]
      • Assign a tactical plan leader [Mark]
        • Develop a Free Stuff update process and schedule
        • Pilot with 1-2 recent internal-3M presentations [Bob]
        • Basic tools (hypothesis testing, t-tests, sampling) [Geoff]
        • Previous Statistical Thinking presentations [TBD]
        • Previously published articles with voice-overs
      • <![endif]>Short-term: Check on availability, suitability of previous material created by Lynne Hare, Roger Hoerl [Mark]
    • Begin capturing email addresses (to promote e-Zines, tele-classes, other existing products):
      • Get our AWEBer.com link embedded into the "Free Stuff" webpage concurrent to the next Free Stuff product offering [Tom Bargerstoc]
  2. Regular, frequent E-Zine mailings to members and non-members
    • Develop a monthly schedule; assign authors, topics [Mark]
      • Promote Tele-classes, FTC, other existing products [All]
  3. Pilot the Statistics Division "Tele-Class"
    • Determine current status [Tom Bargerstock]
      • Complete the 2003-2004 Tactical Plan
    • Determine feasibility of ASQ webinars process, procedures
    • Develop graduated fee schedules that promote Forum-level ASQ membership but also welcome non-members
  4. Nurture, develop new alliances
    • Complete the 2005 - 2009 FTC Co-Sponsorship Agreement [Bob Brill, Gordon]
    • Pursue sponsorship of ASQ Healthcare Division's first annual conference [Ike Johns]
    • <![endif]>Agree to sponsor the ASQ Software Division's Pittsburgh conference - contribute $500 to the conference, per request. [Ike Johns]
  5. Re-invigorate the Virtual Academy - Longer-term project (In the hopper; review at FTC)
    • Focus modules and activities on Statistical Thinking and the process approach
    • Market towards K-12 students and teachers
    • Incorporate hands-on learning style
    • Use lots of color, graphics, sound, animation
      • STAT to provide technical expertise; find web designer to create the modules
    • Provide links to other on-line learning sites

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